10月20日，全球領(lǐng)先的游戲電競(jìng)娛樂(lè)品牌Qiddiya宣布，中國(guó)電競(jìng)傳奇人物SKY李曉峰正式成為Qiddiya Gaming中國(guó)大使。“享受電競(jìng)?cè)松?，?chuàng)造無(wú)限可能”，SKY的精神內(nèi)核與Qiddiya Gaming同頻共振，深度傳遞“娛樂(lè)即生活”的品牌態(tài)度。

打破邊界，讓娛樂(lè)成為新的生活方式

從登頂高峰勇奪WCG2連冠，再到退役后回歸自我，SKY一直走在探索人生深度與廣度的路上。電競(jìng)、游戲?qū)λ圆辉偈鞘浪椎臉?biāo)簽，他也真正意義上做到了，讓娛樂(lè)成為自己的生活方式。

SKY在采訪中表示：“Qiddiya，一個(gè)將游戲與現(xiàn)實(shí)生活完美結(jié)合的地方，一個(gè)讓每位電競(jìng)愛(ài)好者夢(mèng)想成真的未來(lái)之城，它正以其獨(dú)特的魅力和潛力，吸引著全世界的目光。我愿與Qiddiya Gaming共同努力，一同探索電競(jìng)的無(wú)限可能，將電競(jìng)的激情和夢(mèng)想帶給每一個(gè)人。讓我們一起期待,在這個(gè)全新的舞臺(tái)上，電競(jìng)將如何重新定義娛樂(lè)和體育的邊界!”

探索新章，與Qiddiya一起娛樂(lè)人生

Qiddiya Gaming旨在連接全世界的玩家，聯(lián)手游戲發(fā)行商，推動(dòng)Esports World Cup、IEM、ESL Impact、MPL等電競(jìng)賽事，并建立全球最具熱情的游戲社區(qū)！同時(shí)，也在致力于推動(dòng)IRL Gaming（In Real Life Gaming）實(shí)景游戲發(fā)展，打造跨時(shí)代的游戲與電競(jìng)體驗(yàn)的新篇章，建立新的娛樂(lè)形態(tài)。

承接過(guò)往，開(kāi)創(chuàng)未來(lái)，Qiddiya將會(huì)與SKY共同努力，一同探索娛樂(lè)的無(wú)限可能。相信在 SKY 的助力下，Qiddiya 將開(kāi)啟新的輝煌篇章，為全球玩家?guī)?lái)更多驚喜和美好。

關(guān)于Qiddiya新城

Qiddiya新城是Qiddiya的首創(chuàng)項(xiàng)目，全球首個(gè)以游戲?yàn)楹诵睦砟畲蛟斓娜率澜缂?jí)地標(biāo)。該城市位于圖瓦伊克山脈（Tuwaiq Mountains）的中心地帶，距離沙特首都利雅得僅40分鐘車程。這座充滿活力的新城會(huì)以前所未有的方式將娛樂(lè)、體育和文化融為一體。

Qiddiya新城將擁有超過(guò)400個(gè)旅游景點(diǎn)和體驗(yàn)項(xiàng)目，包括活力滿滿的娛樂(lè)場(chǎng)所、品牌主題公園以及世界頂級(jí)的比賽場(chǎng)地和競(jìng)技場(chǎng)。舉世聞名的體育賽事、節(jié)日、音樂(lè)會(huì)和文化活動(dòng)將在這里舉辦。

Qiddiya新城擁有穆罕默德·本·薩勒曼王子體育場(chǎng)，符合FIFA標(biāo)準(zhǔn)的多功能運(yùn)動(dòng)場(chǎng)館；速度公園賽道，極致的賽車運(yùn)動(dòng)區(qū)；兩個(gè)錦標(biāo)賽級(jí)高爾夫球場(chǎng)以及未來(lái)主義表演藝術(shù)中心。Qiddiya新城還將擁有多個(gè)活力四射的主題公園，包括世界上首個(gè)《龍珠》主題公園、六旗主題公園和沙特阿拉伯首個(gè)水上主題公園Aquarabia。

Qiddiya新城的景點(diǎn)創(chuàng)下紀(jì)錄，引領(lǐng)全球風(fēng)潮，將娛樂(lè)融入人們的日常生活；但除此之外，Qiddiya新城也將成為一個(gè)宜居之地。Qiddiya新城將擁有現(xiàn)代基礎(chǔ)設(shè)施和設(shè)備，與大自然和Qiddiya周圍絢麗的自然環(huán)境完美融合，適合長(zhǎng)期居住；高速公路將直達(dá)利雅得，成為利雅得公共交通網(wǎng)絡(luò)的一部分，出行便利。

https://qiddiya.com/qiddiya-city

關(guān)于Qiddiya游戲與電競(jìng)區(qū)

Qiddiya 游戲與電競(jìng)區(qū)于 2023 年 12 月啟動(dòng)，是世界上第一個(gè)實(shí)景游戲(IRL) 游戲和電子競(jìng)技區(qū)，吸引了來(lái)自世界各地的游戲玩家，并鞏固了沙特阿拉伯作為該行業(yè)快速增長(zhǎng)的全球中心的地位。

游戲與電競(jìng)街區(qū)位于Qiddiya新城內(nèi)，擁有眾多設(shè)施完備的電競(jìng)場(chǎng)館，其中之一將會(huì)成為世界前三大的電競(jìng)場(chǎng)館；同時(shí)，游戲電競(jìng)區(qū)內(nèi)將設(shè)有下一代街區(qū)，每家俱樂(lè)部將擁有頂級(jí)的設(shè)施，包括訓(xùn)練室和戰(zhàn)略分析室，當(dāng)?shù)仨敿獾挠螒蚬疽矔?huì)將其總部設(shè)于此處。游戲與電競(jìng)街區(qū)占地超過(guò)50萬(wàn)平方米，預(yù)計(jì)每年將吸引1000萬(wàn)游客，同時(shí)街區(qū)還將投入10萬(wàn)平方米場(chǎng)地用于零售、飲食和娛樂(lè)。

Qiddiya Gaming近期的重要官宣包括：成為電競(jìng)世界杯(EWC)的初始合作伙伴，并作為年度賽事舉辦地，賽事獎(jiǎng)金池高達(dá)6000萬(wàn)美元；與ESL FaceIt集團(tuán)建立了為期五年的戰(zhàn)略伙伴關(guān)系，深入《反恐精英CS》、《DOTA》和《堡壘之夜》游戲社群；贊助Moonton MPL聯(lián)賽，該聯(lián)賽為世界增長(zhǎng)最快的手游《Mobile Legends: Bang Bang》的職業(yè)賽事；成為Esports Awards和全球新體育大會(huì)NGSC的合作伙伴。此外，Qiddiya Gaming正在全球各地活動(dòng)中推出“實(shí)景游戲”IRL概念，如Gamescom、EVO、東京電玩展、G-Star等。

https://qiddiya.com/qiddiya-city/gaming

Qiddiya Gaming will join hands with the esports legend SKY and start a new era of gaming and entertainment

Title Alternative: Break boundaries and Play for Life, SKY becomes Chinese Ambassador for Qiddiya Gaming

On October 20, Qiddiya, the world's leading gaming esports entertainment brand, announced its official Chinese ambassador--Chinese esports legend SKY (Xiaofeng Li). "Enjoy e-sports Life and create unlimited possibilities", SKY's spiritual core resonates with Qiddiya Gaming, deeply embodying the brand's attitude of "Play for Life".

Break boundaries and make entertainment a new way of life

From climbing the peak and winning the WCG2 championship, to returning to himself after retirement, SKY has been on the road of exploring the depth and breadth of life. Esports and games are no longer secular labels for him--he has indeed made entertainment his way of life.

SKY said in an interview: "Qiddiya, a perfect place combining gaming and real life, a future city that makes every esports fan's dream come true, is attracting the attention of the world with its unique charm and potential." I would like to work with Qiddiya Gaming to explore the infinite possibilities of esports and bring the passion and dreams of esports to everyone. Let's see how esports will redefine the boundaries of entertainment and sports at the brand new stage!"

Explore new chapters and Play for life with Qiddiya

Qiddiya Gaming aims to connect players around the World by collaborating with game publishers, supporting Esports World Cup, IEM, ESL Impact, MPL and other esports competitions, and building the most passionate gaming community in the world! At the same time, it is also committed to promoting the development of IRL Gaming (In Real Life Gaming) so as to create a new and epoch-making chapter of gaming and esports experience and establish a new form of entertainment.

Building on the past and creating the future, Qiddiya will work together with SKY to explore the infinite possibilities of entertainment. With the help of SKY, Qiddiya will open a new brilliant chapter and bring more surprises and miracles to players around the world.

about Qiddiya City

Qiddiya City is Qiddiya's inaugural project; the world’s first purpose-built city dedicated to play. Located at the heart of the Tuwaiq Mountains just 40 minutes from the capital of Riyadh, the vibrant city brings entertainment, sports and culture together to create a unique and unforgettable destination like no other on the planet.

Qiddiya City will boast more than 400 tourist attractions and experiences including high-energy entertainment venues, branded theme parks and world-leading stadiums and arenas. It is set to play host to some of the world's biggest sports competitions, festivals, concerts, and cultural events.

The city will feature the iconic Prince Mohammed bin Salman Stadium, a new FIFA-compliant multisport venue, a dedicated motorsport precinct featuring the Qiddiya City Speed Park Track, two championship golf courses and a futuristic Performing Arts Centre. It will also boast a collection of high-energy theme parks including the world’s first Dragon Ball theme park, Six Flags Qiddiya City and Aquarabia, the first water theme park in Saudi Arabia.

As well as integrating play into people’s daily lives through record-breaking attractions and leading global events, Qiddiya City will be a place to live and work. Designed for long-term living it will feature modern infrastructure and amenities that are seamlessly integrated with nature and Qiddiya’s stunning surrounding natural environment. The city will be conveniently connected to Riyadh by major highways and will be part of Riyadh's public transport network.

https://qiddiya.com/qiddiya-city

about Qiddiya Gaming & Esports District

Launched in December 2023, the Qiddiya Gaming & Esports District is a world first in-real-life (IRL) Gaming and Esports District, attracting gamers from across the globe and cementing Saudi Arabia as the industry’s rapidly-growing global epicenter. Located prominently within Qiddiya City, the Gaming & Esports District will be home to multiple dedicated esports venues — one of which will be among the top three largest in the world , each esports club with dedicated facilities like scrim rooms and strategy theater –– and the regional headquarters of leading video game companies. The vibrant space covers more than 500,000 square meters of gaming space and aims to attract 10 million visits annually, with 100,000 square meters set aside for retail, dining and entertainment venues.

Qiddiya Gaming’s recent high-profile announcements include: Esports World Cup Founding Partner and future home to the annual event featuring a 60M dollar prize pool, a five-year strategic partnership with ESL FaceIt Group tapping into Counter-Strike, DOTA, and Fortnite gaming communities, sponsorship of Moonton MPL Leagues, featuring the world’s fastest growing mobile game, Mobile Legends: Bang Bang, presenting partner of the Esports Awards and New Global Sport Conference. In addition, Qiddiya Gaming is on tour rolling out “IRL GAMING” at events across the globe including: Gamescom, EVO, Tokyo Game Show, G-Star and more. https://qiddiya.com/qiddiya-city/gaming